Welcome to the Referential Blog!
As a team of consultants embedded in dozens of unique customer advocacy programs at any given moment, Referential is constantly exploring, implementing, and improving on strategies and best practices.
Join us as we discuss the latest tips, tricks, and techniques in customer advocacy and customer marketing.
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Referential All-Hands ‘23: Using Time Together to Strategize and Optimize
Referential held its annual All-Hands meetings at Bear Lake in Utah this year! A week together spent team building, going over best practices, customer challenges and wins, and forming a game plan for the next year.
It’s Not Too Late To Shore-up Your CY2022 Planning
It’s never too late to act. Making time for planning and team building will set the foundation for a successful year ahead. Here are six things to think about that may help!
Customer advocacy programs are powerful growth drivers—but to secure leadership buy-in, you need more than just enthusiasm. In this blog, you can expect to learn which metrics will resonate with leadership and how to use them to justify your program’s value.